Row with the Vikings
THE ASK McGarry Bowen needed just the right partner for this immersive, experiential marketing initiative for Courtyard Marriott. Leveraging award-winning creative from McGarry Bowen's Row with the Vikings broadcast campaign, Kinect camera game strategy, design, and animation expertise was a must to deliver this integrated airport display initiative. THE SOLUTION Bridging design styles of…
F-150 HTML5 Billboard
A FORD FIRST When Google announced it was going to effectively stop supporting Flash in its Chrome browser, it sent shockwaves throughout the ad industry. Global brands like Ford, having campaigns already in queue, faced quite a challenge. Ford's agency Team Detroit had to act fast to find a partner that could take rich, interactive content intended for…
Endless Possibilities
IN-FEED HD Opera Mediaworks (now AdColony) launched the Native Video Fund – a multi-million dollar creative initiative designed to facilitate and inspire mobile-first storytelling. The fund featured 10 fortune 100 brands looking to make a splash with interactive HD ad-units targeted for smartphones and tablets. The pilot was looking to fill its final spot with a flagship automotive brand…
The Altima Chase
CATCH A THIEF Our friends at the Zocalo Group were tasked to catch a thief. That's right, someone had gotten away with a brand new Nissan Altima and they needed help finding the rascal. At lease that's how their creative team had conceived the plot! This exciting cat and mouse, social media event would ultimately reward one…
Alchemy Goods
UPCYCLE! Alchemy Goods transforms recycled inner-tubes into stylish, sleek, sustainably-produced bags and accessories. A term called "upcycling", this progressive start-up is helping make the world a better place. Picnic's challenge was to assist Alchemy's noble mission through their consumer website. Each recycled tire has an original donor with a compelling story. What better way for customers to…
Your GED
DDB & The Ad Council call on Picnic to breathe a new life into…
Chevy Color Run
PUSHING THE LIMITS CW // McCann needed to get out of the blocks quickly for this HTML5 sweepstakes campaign for Chevy Color Run. The module would need to be hosted separately and fed via iframe into GM's existing CMS framework on Chevy dot com. A partner that could works seamlessly with existing CG vehicle/character assets, as well as the chops to…
Ian Poulter Website
HIGH FASHION As professional golf continues to expand and gain popularity worldwide, the need for today's top players to build themselves as individual brand properties has become a necessity. A select few of today's top professionals have become global icons as athletes, entrepreneurs, and philanthropists. Ian Poulter's objective was to build awareness not only for his…
Cam Yourself
HEALTHY MOVE Lowe Campbell Ewald was on a mission to help Carolinas HealthCare System put the fun back into healthy living. What better way to make an impression than with Carolina Panther's quarterback Cam Newton. Cam would challenge users to adopt his health lifestyle by asking them to insert themselves into his daily workout routine. The result…
Time to Potty
We created 40 kids games for both iOS and Android featured within the Time to Potty App.
